SEO as an industry changes on a day to day basis. To be successful in the industry, you will have to re-invent on a regular basis. If you are deeply interested in the SEO industry, then you will need to have a clear idea about the different positions which are offered by any SEO Company in Mumbai. Here are some of the major areas which you will need to pay attention to before you join any SEO company:-


 

SEO Company in Mumbai

A digital marketing manager is mainly responsible for developing, implementing and managing digital marketing campaigns which promote a specific brand of products and services. The manager who has this profile plays a major role in improving brand awareness within the available digital space and for driving website traffic to boost leads.

Such a manager who works with SEO companies in Mumbai is also responsible for identifying and evaluating new technologies and web analytics. He also measures site traffic for better optimize marketing campaigns, email marketing, social media, display and search advertising.
 

The PPC/paid search analyst is responsible for administering and helping companies Pay Per Click media campaigns for companies. The PPC analyst can help in understanding and assist initiatives which will contribute goals and success of these campaigns. He also handles daily account management and PPC accounts of Yahoo, Bing, Google AdWords and other similar platforms for different types of clients. He is also responsible for maintenance and monitoring of keyword bids, keep an account of daily and monthly budget caps, impression share, quality score etc.

The PPC expert associated with the best SEO company in Mumbai manages and maintains updates large keyword lists. He will also offer creative suggestions related to copy and graphical ad templates. The professional also assists in the management of placement lists of display network lists on AdWords through other circumstantial advertising platforms.

A PPC expert also offers recommendations and executes strategies for keyword opportunities, targeting, campaign structure, display network etc. as per the goals of clients of the top SEO companies in Mumbai. He also supports the generation of new paid search campaigns, ad groups, accounts and aid in creation of new paid search marketing initiatives. The PPC expert can also generate weekly, monthly client reporting for tracking of the goals, major metrics, revenue tracking and other types of paid search initiatives.