If you have outsourced your SEO campaign to a digital marketing agency, you are likely to have some questions in your mind. To derive satisfactory results in SEO in the long run, then you will need to evaluate the quality of services that the company offers. Here are some of the major factors you will need to focus on while hiring a company which offers SEO services in Mumbai: -
 

SEO Services in Mumbai | Image Resource : blogspot.com

Once your SEO strategy has been approved and an agreement been signed, check the frequency of updates which you will be getting, what type of detail it will include and the exact format of the report. All these details will be mentioned in the contract. Check who will be your major contact persons from the agency’s end and how to get in touch with them.

The regular discussions need to be scheduled in advance. Ask them to provide a confirmation of the communications plan in written form. This will make sure that the company you hire for SEO service in Mumbai has a proper understanding of your expectations.

It will be essential for you to know right from the beginning who will be the SEO account manager you will be dealing with. He is not likely to be the BD manager you interacted with before signing the contract.
 

One major responsibility of a company which offers you with the best SEO services in Mumbai is to execute an SEO friendly keyword strategy. Even though a keyword may seem like something highly technical to you, ensure that their keyword strategy is based on keyword research and competitive analysis in combination with the Google Analytics data of your website.

It needs to comprise a list of keywords which are relevant to your products and services and industry you are involved in. The keyword should include few common terms with lower competition to minimize the level of unqualified traffic and generate a better ROI. The keyword strategy should also involve long tail keywords which help you draw your target audience to your site and ensure quicker conversions.